B2B eCommerce Specialists
With over 15 years of experience, Human After All helps wholesale distributors, retailers, and manufacturers to create, scale and optimize their online business.
As Shopify Plus experts, we specialize in building high-performance B2B experiences that integrate with the tools businesses rely on, including ERP, PIM, CRM, and marketplaces.
Growth
Accelerate your B2B Growth on Shopify Plus
We unlock the full potential of your B2B brand by creating distinctive experiences with dedicated storefronts and personalized offerings. We help you orchestrate a seamless brand experience across all your sales channels: online stores, marketplaces, physical stores, and more.
Strategy
Hybrid B2B/B2C eCommerce: Unify & Scale on Shopify Plus
Running separate platforms for B2B and B2C? It’s time to streamline. With a Hybrid B2B/B2C eCommerce strategy, you can consolidate your online operations, reducing complexity and platform management while enhancing customer experience.
Strategy
Why Go Hybrid?
Lower Costs & Simplified Management
One Website for B2B & B2C
Personalized Buying Experiences
Seamless ERP, PIM & CRM Integration
Scalable Growth
Seamless Shopify Plus Integrations
We help businesses connect their Shopify Plus store to the tools they already use, ensuring smooth operations across B2B and B2C sales.
ERP & Inventory Management
Sync orders, inventory, and pricing with Tecsys, SAP, NetSuite, Microsoft Dynamics, and more.
Product Information Management
Centralized product data with Akeneo for consistent B2B and B2C content.
CRM & Marketing Automation
Personalized marketing and sales automation with HubSpot, Klaviyo, and Yotpo.
AI-Powered Search & Merchandising
Enhanced product discovery with Algolia.
Case studies
B2B & Hybrid Commerce Success Stories
We’ve helped wholesale distributors, manufacturers, and retailers unify their B2B and B2C operations
HUSKY
B2C and B2B workear commerce that offers professional workwear and customisation services.
Clients
We grow brands across all industries and verticals.
Latest articles
Insights on eCommerce
Hudson’s Bay Didn’t Fail at eCommerce—They Misunderstood the Assignment
I’ll be honest—this one hits differently. HBC isn’t just a brand. It’s part of Canadian retail history. A 354-year-old icon that outlived empires. And now, suddenly... it’s gone silent online.
Bulk discount
x20
$250.00
-20%
Sales Agent Platform
453
Last 30 days
15% increase from last quarter
$206.48
Average order value
+33%
Conversion rate
View all orders
#347809
March, 18, 2025
Custom discounts
Volume pricing
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